Return of the Living Red Wine
Who says zombies aren’t sophisticated? This wine, from Redheads Studios — a winery based in Austrailia — not only sports the oh-so-clever title “Return of the Living Red” (notice, that’s it’s not an ode to Romero’s classic Night, but to the more fun — and probably more beloved by SMCers — Return) but wait ’til you check out the packaging that the folks over at Mash Designs have created for it. Even if you’re not a wino, who wouldn’t want this perched on your shelf?
Unfortunately, Redheads’ website is in the middle of a redesign, so there doesn’t seem to be any way to purchase a bottle at the moment, short of making a trip Down Under. Any Austrailian readers of Send More Cops out there? I could use a bottle of this for my upcoming wedding…
I’ve posted several other pics that you’ll definitely want to see, along with more info about the design after the jump.
Mash has been involved with a variety of packaging and branding projects with Redheads Studio of McLaren Vale. At the top end of their fine wines is the ‘Return of the Living Red’. Packaging needed the usual unique Redheads touch. As this wine is non-vintage it has no age (the 2 grape varieties coming from different vintages). This was a complex fine wine with no listed age; a mysterious and intriguing wine. To compliment this the nature of the product, Mash developed a concept to create a small pack containing missing and/or suppressed crime files implying the existence of the living dead in and around the vineyards. With use of disturbing illustrations and fascinating old photos on a toothy uncoated paper the concept was bought to life. A slip knot with old twine and a deep red wax dipped bottle went with the old crime file folder to create one of our favorite wine packaging pieces.